Moving to the Front - A call for a new industry commitment to renewability
The benefits and impact of using renewable materials are being studied, talked about, and encouraged by diverse groups and institutions. The consensus? Renewability is the way forward.
Leaders in the environmental community and among the world’s largest corporations are setting their goals high. They are looking at issues of sustainability across supply chains and discovering what advantages might come their way if they follow the principles of a circular economy.
To these leaders, the days of just focusing on recycling are gone. The fact is, recycling, which addresses the back end of packaging life cycle, has gone beyond ‘the accepted’ to ‘the expected’ across the world. Still, the world’s migration to recycling practices is a story of unprecedented partnership and leadership, and we at Tetra Pak have been proud to be an industry leader in the recycling movement.
But those of us in business fully understand that there are finite physical materials and natural resources available to produce our products. We understand, and are always reliant upon these ecosystems for our business success.
Without losing any ground on recycling or other commitments, we want to lead a new industry commitment to what we call renewability –– protecting natural resources and rewarding best practices and innovations that focus on the front end of a packaging lifecycle as well as practices and innovations that will keep the consumer packaged goods industry strong and viable in an increasingly volatile economy.
Companies are increasingly looking to make positive contributions beyond a strong financial bottom line. Pacific Foods strives to maintain a triple bottom line impact, which one of its executives describes in this blog post: Moving To The Front For The Triple Bottom Line
When a company focuses on improving its environmental or social good performance, what happens to that company’s financial performance and shareholder returns? Harvard Business School Professor George Serafeim answers this question with new research for The Brookings Institution, which reveals companies that undertake true sustainable efforts outperform competitors who don’t. Read the article here: Turning a Profit While Doing Good: Aligning Sustainability with Corporate Performance
There’s growing consensus that the only way forward with sustainable production and growth is to switch from our current industrial linear model to one that is less dependent on primary energy and natural resources, and is also regenerative to reduce waste. Learn more here: How to Redesign Your Supply Chain for the Circular Economy
"What Is Renewability In Packaging, and Why Should We Care?" is Tetra Pak’s new white paper, developed with input from the World Wildlife Fund. It looks at how manufacturers can use materials that can be regrown or replenished naturally as a solution to the planet’s growing resource scarcity. The paper and our new campaign, Moving To The Front, encourage adoption of renewable materials and practices. Read More and Download our White Paper
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